Synonyms/Hypernyms (Ordered by Estimated Frequency) of noun hype

1 sense of hype

Sense 1
ballyhoo, hoopla, hype, plug -- (blatant or sensational promotion)
       => promotion, publicity, promotional material, packaging -- (a message issued in behalf of some product or cause or idea or person or institution; "the packaging of new ideas")

Synonyms/Hypernyms (Ordered by Estimated Frequency) of verb hype

1 sense of hype

Sense 1
hype -- (publicize in an exaggerated and often misleading manner)
       => publicize, publicise, air, bare -- (make public; "She aired her opinions on welfare")